Kettle Moraine 100 Endurance Run: Photo Essay

2015 offered a creative challenge for our photographers: the Kettle Moraine 100-mile ultramarathon. Race directors Tim “Timo” Yanacheck and Jason Dorgan hired Focal Flame Photography to document the 20th year of the race, which was started in 1995 by husband and wife ultramarathoning legends Kevin Setnes and Kristine Clark-Setnes.

Yanacheck wrote, “[The Kettle 100] was founded as the first 100-mile race in Wisconsin. Both of the founders, Kristine and Kevin, are former national champions. They live near the race site and still volunteer at the race every year. After six years, the Setneses turned the race over to Jason Dorgan and me; Jason and I have served as co-race directors ever since.”

The race offers 50-km, 100-km, and 100-mi course options, and a “fun run” option that’s a mere 38 miles long. Aside from road crossings, the course is run entirely on trails and follows the Ice Age National Scenic trail for nearly 65 miles. Meandering through and over moraines, the rolling elevation results in a total altitude gain of about 8,800 feet. It’s a perennial favorite in the ultramarathon community. Yanacheck wrote, “There have been a lot of impressive performances over the years. One notable historical fact that we're rather proud of is that the Kettle Moraine 100 was the first major 100-mile race won overall by a woman, Donna Perkins, in 1998, and Donna's time (18 hours, 12 minutes, 30 seconds) still stands as our course record for females. Our course record for men was set by Zach Gingerich in 2009, 15:17:32.”

Focal Flame photographer Austin Cope (who now lives in Colorado) created this photo essay of the 20th running of the race. (Focal Flame Photography also provided race photography this year for the 21st annual Kettle Moraine 100 on June 4-5, 2016.) Austin found himself drawn into the rawness of an endeavor that was primal in its intensity, while being imbued with a sense of tranquility from the woodland setting.

“Jason and I became involved in the race in 2001 because we were both avid trail runners, ultramarathoners, and advocates for nature and the environment. We recognized that Kevin and Kris Setnes had started something very special and we wanted to do what we could to continue and build upon their efforts in a sport that we love. ”

— Timo Yanacheck, race director

“‘These people are insane.’ I said it as I shot the early, early race prep and start, when I saw struggle on the course, and when I saw the first finishers cross hours and hours and hours later.”

— Austin Cope, photographer

“I knew more or less what to expect from the many other (shorter) races I’ve shot, so I wasn’t surprised by what I saw so much as by the intensity of it. Everything seemed amplified. Runners seemed that much more excited, focused, tenacious; supporters that much more supportive; the air that much more electric. There was a sort of weight that’s hard to put into words.”

— Austin Cope

“We believe the Kettle Moraine 100 is special for a number of reasons. One is that our unique course: a long and uninterrupted trail over the geological wonder called the Kettle Moraine, a unique product of the Ice Age. A major portion of our course is on the renowned Ice Age National Scenic Trail. Another special feature of our race is that it is in the Midwest, where the beautiful forest greenery and solitude of the place are often overlooked by persons seeking mountains and beaches for their recreation. And another is that we are blessed with support from hundreds of local runners who share our love for this gem of nature close - but not too close - to some major metropolitan areas.”

— Timo Yanacheck

“My assignment was more flexible than usual: as long as I shot the start and first finishers, I was free to shoot pretty much anything else in between. I spent that in-between time (an entire day) hurriedly driving from checkpoint to checkpoint, chasing runners along the course. I had to plan where and when I would be at certain locations. I had to analyze light and shooting angles on the fly. I schlepped a lot of gear, had to drink a lot of water and coffee and put on a lot of sunblock. I got my car stuck in a ditch and had to be pulled/pushed out. I got a ton of bug bites. I sat in a thorn bush. All the while thinking it was all nothing compared to what these folks were up against. These athletes are truly amazing, period.”

— Austin Cope

“Everyone I met and chatted with, from runners to their supporters to race staff, was warm, welcoming and supportive. Truly, it is impossible to be around such inspiring people for so long and not come away changed. Because of it, the Kettle 100 remains the event I’m proudest to have witnessed and recorded.”

— Austin Cope

Moms Who Tri : Part 1

Brianne finishes strong at the Lake Mills Triathlon. (c) 2015 Focal Flame Photography | Photo credit: Ed Esmao on behalf of  Focal Flame Photography

Being adept at juggling competing tasks and demands for attention are inherent in the job description for motherhood. So perhaps it's only natural that triathlon is a draw for mothers who are also athletes. In this two-part series, we hear more about the personal stories of Madison, Wisconsin-area Moms who Tri. 

Brianne Pitts is currently an instructional coach in an area K through 5th grade school with a passion for teaching and learning. She is also pursuing a PhD in curriculum and instruction at UW Madison. As if that were not enough, she is also the mother of two children, whom she describes as “lovely people”: a daughter who is three, and a son who is six and a half (Brianne explains, "the half is important to him").

Bridget Kudrle, who describes herself as an “accidental triathlete,” is an elementary art teacher who enjoys reading and painting (something she doesn’t get to do enough of lately).  She spends her summers renewing friendships, refinishing second hand furniture, and enjoying triathlon season. Of course she also enjoys time spent in the summer with her kids, a boy and a girl, now ages eight and five.

Debra Vaughan describes herself as a woman of many passions, including travel, music, family and home. While there hasn’t been much time to travel lately, there has been time to camp and hike with the family (where her two children aged seven and four are encouraged to get dirty). She currently works in accounting, but life changes have lead her to a greater focus on her family and herself, and so she will be taking a career sabbatical soon.

Krista on the run. (c) 2014 Focal Flame Photography | Photo credit: Clint Thayer

Bridget on the bike at the Sugar River Triathlon. (c) 2015 Focal Flame Photography | Photo credit: Mark Olson on behalf of Focal Flame Photography 

Krista Willing is Director of Fiscal Management of Wisconsin Medicaid, which means dealing with billion dollar budgets and numerous related programs. She likes to read, run and travel in whatever spare time she has. That time may be a little limited at the moment with the arrival of her son a few months ago, along with the needs of an active three-and-a-half-year-old daughter.

Bridget and Krista are both relatively new to triathlon, participating mostly in sprint distance races. Bridget started as a cyclist, Krista as a runner. Debra is in her eighth season and has done every distance except the full IronMan, and she is training for that now. Brianne completed IronMan Wisconsin last year and “loved every minute of it.”

Each of these moms started triathlon in a different way. For Debra it was a way to reconnect with gym friends after her first child was born. Bridget and Krista both started after their husbands became involved in the sport. Brianne started at the suggestion of a woman in an aerial acrobatics class she was taking, and did her first Super Sprint without much training. In fact, she was so inexperienced that when she found her running shoes didn’t fit in the pedal cages on her bike, she biked in a nice pair of black dress flats!

Debra out of the swim. (c) 2015 Focal Flame Photography | Photo credit: Clint Thayer

When asked about the challenges of being a mom who does triathlons, all four agree that the biggest challenge is finding a balance between training, family and work. As Brianne says, “I often feel guilty. Someone or something is missing out on my time a lot. I’m still working on finding the right balance.” For Debra it means “also making sure my husband gets his own time, since he watches the kids while I’m out, and that we get our own time. Date night is a must.” But Bridget points out that the despite the time management challenge, “I deserve time to focus on me. It isn’t a gift; I’m entitled to it. It is okay to prioritize yourself without guilt.”

And the rewards are worth it. One of the biggest of these is the feeling that they are modeling a healthy lifestyle for their children. Krista says one of the best benefits of triathlon is “…the excitement on your kids’ faces as you run by them,” and “hearing your daughter tell her friends that she can’t wait to run a race someday.”  Debra echoes this sentiment, saying, “I enjoy hearing my kids talk about a healthy lifestyle and being willing participants in it.” Brianne and her husband include their children in their training when they can, reporting that “it has been a really exciting notion that physical health could be a value we pass on to our kids.”

These moms also talk about the sense of accomplishment and the good health they have.  Bridget says “ I feel powerful. I don’t mean She-Ra powerful. I mean I feel like I’m in charge of myself and can do anything.” And of course there are health benefits, as Debra points out, “I’m in amazing health…it isn’t just physical health, it is mental health.

Find out more about Debra, Brianne, Krista and Bridget in part 2 of Moms Who Tri, coming soon.

-by Suellen Adams

Madison Marathon Profile: Behind the Scenes with Erin Dougherty

Many hands and months of effort are involved in making the Madison Marathon events a reality. Photo (c) 2015 Focal Flame Photography | Credit: Clint Thayer

There is more to races than the athletes. Many things have to happen for events like the Madison Half Marathon and Twilight 10K to run smoothly (no pun intended). Erin Dougherty, Director of Operations at Madison Festivals Inc., is one of the individuals responsible for behind-the-scenes efforts that are essential for the success of the event. Recently we asked her to share a glimpse into what it takes to put on the Madison Marathon events, an iconic race series for the region. Those races include the fall Madison Marathon on Veteran's Day weekend, and Memorial Day weekend spring events, which are being renamed Run Madtown in 2017. 

Focal Flame Photography (FFP): How long does it take to prepare for the Madison Half Marathon and Twilight 10K events? Can you share a rough timeline?
Erin: Usually initial preparation will begin immediately following the completion of an event.  The website needs to be updated with the next event’s dates and information (as much as possible).  Registration opens and typically my job is answering registration questions and working with the team to make sure large items (venue, equipment, etc.) have rental contracts in place.  Marketing will also begin to help push registrations. The beginning of the year is where we start getting into more of the specific planning, as courses are finalized, permits are obtained and vendors are contracted.  About a month before the event, everything starts falling into place and final details can be sorted out.

FFP: What goes in to preparation? What kind of things do you have to think about?
Erin: My main focus is registrations and information.  I need to make sure that I always have the most up-to-date information so that I can accurately answer questions, keep the website and social media updated and include certain things in our marketing blasts.  I deal with any of the “unpleasant” emails we might receive, so I like to ensure that the information I’ve been putting out there has been accurate all along so that I have a leg to stand on when responding! 

Race planning starts months in advance, with organizers doing everything from obtaining permits and keeping registration running smoothly to organizing hundreds of volunteers to setting up barricades, orange cones, and course markings. Photo (c) 2015 Focal Flame Photography | Credit: Austin Cope

FFP: What does race day look like for you? When do you start? What kind of things are you doing? When does it finish for you?
Erin: My biggest involvement with race weekend is the expo.  I coordinate all of the vendors and the packet pickup/registration, so my weekend starts around 7:30AM on Friday, getting the expo set up.  The expo usually runs pretty smoothly (with the help of a LOT of volunteers) and I typically spend my time troubleshooting any registration issues and answering a lot of questions.  Once the expo ends Saturday evening, we tear down as quickly as possible and head over to Capitol Square, where the Kids Race starts at 6:30PM.  I end up helping with any last minute set up needs and will head to the Info Booth to help answer questions.  Once the Twilight 5K & 10K start, I head to the finish line to cheer on runners and help with any other things that may come up (trash cans need to be emptied, someone needs more cups at the water station, etc.).  Sunday morning is similar to Saturday night.  As soon as our course closes, we are in tear-down mode, making sure everything gets taken down, put on a truck, donated or thrown away.  We usually finish late afternoon/early evening on Sunday and then it is time to go home and relax!

FFP: How many volunteers does it take to put on this event? Where do they come from?
Erin: Approximately 875.  We recruit volunteers from many of the local non-profit organizations.  We “pay” our volunteers with a donation back to the non-profit of their choice and found it’s a great way to get people excited and still give back to the community.

FFP: Are there things to be done in the days and weeks following the event?
Erin: Yes, lots of wrap-up!  The first priority is making sure that anything we rented or used from another company gets returned.  We also ensure that everything is unloaded, inventoried and put away properly within the warehouse. I then spend a lot of time answering questions about results, lost & found, switching out shirts that didn’t fit and going through feedback that has been sent about the event.  Age group awards are sent out post-event, as well as extra shirts or medals that people want to buy. 

FFP: What is the most challenging thing about planning and putting on the event?
Erin: Keeping all of the moving parts organized and coordinating their simultaneous roll-out on event weekend. 

FFP: What is the most rewarding thing about planning and putting on the event?
Erin: Seeing all of your hard work come together successfully (usually!).  I also enjoy when people take the to time share a “thank you” and when they share that they were able reach whatever goal they set for themselves prior to race day.  It makes all of the headaches and frustrations seem worth it!

FFP: How do race photos help increase awareness of the event?
Erin: Social media is king.  Everyone likes to show off what they’re doing and know everyone else’s business (whether they’d like to admit it or not).  Getting people to share photos of themselves at our event is one of the best marketing tool out there!  We’ve found that over 50% of our new participants are referred by a friend or family member, so if [photos] can prompt that discussion, all the better.

FFP: Anything else you would like to share?
Erin: I would encourage anyone who is interested in the behind-the-scenes operations of an event like this to reach out and become a volunteer coordinator for us.  Sometimes it seems like setting up a course or throwing together a packet pickup are simple tasks, but once you actually work the set-up and on-site, you realize that there are many more factors involved than the obvious ones.  Suddenly the reason the porta-potties are in one location vs. another (that might seem like a better option) may begin to make sense!

This article is part of a series featuring athletes and others who are participating in a Madison Marathon event in 2016. Focal Flame Photography is honored to serve as official photographers for the Madison Marathon. All runners will receive free FocalShare™ digital race photos courtesy of the event organizers. The Spring Madison Marathon events will occur on May 28 and 29, 2016 on the streets of Wisconsin's capital city.  For more information or to register, visit Madison Marathon.

- by Suellen Adams

Madison Marathon Profile: Faye Reber

Faye shares these photos from March 2014 (left) and July 2015 (right)...75 pounds lost. Photo collage courtesy Feye Reber.

Faye enjoying zumba training. Photo courtesy Faye Reber. 

Meet Faye Reber of Madison, Wisconsin. By the time she toes the starting line for the Twilight 10K and Madison Half Marathon events, she will have lost about 100 pounds, a journey that has been life-changing. Faye is tackling the Conquer the Capital challenge, a combination of each of the Madison Marathon distances in 2016 (the Twilight 10K on May 28, the Half Marathon on May 29, and the Marathon on November 13). Her best advice? “Be stronger than your excuses.”

Focal Flame Photography (FFP):  How many Madison Marathon events have you run?
Faye Reber: These will be my first.

FFP: Have you participated in other similar events?
Faye: Yes! I ran my first official 5K in July of 2012 (Waunafest) and my first half in August of 2012 (Madison Mini).

Since then I've completed … two more (halfs)... When I completed the 2015 Madison Mini, I took over 14 minutes off of my time, which I attribute to my weight loss as well as my workouts - especially my personal training sessions.

FFP: Are there any personal accomplishments that you are particularly proud of?
Faye:  The fact that I could run my first half (and I ran the entire thing) was huge for me, but I missed my goal time. When I ran the race again in 2015, I came in more than 14 minutes faster, I was ecstatic - and even more so when I saw that the last 5K of that race was the quickest 5K I had run to date.

Of course I am proud of my weight loss, it is huge and it allows me to see that my body is constantly capable of so much more. ... Learning to lose slowly has taken patience, but I think it has also allowed me to enjoy life more while working on a maintainable weight loss and not just quick fixes.

FFP: What does running and participating in events, such as the upcoming Madison Half Marathon and Twilight series (and the Marathon in the Fall) mean to you?
Faye:  For me, every race and every training run help me understand and prove what I am capable of. These events and the training … give me healthy outlets. The people I've met and become friends with is just as important! I never consider myself to be "racing" against anyone else, but I'm still at a point that I'm losing weight, working hard, and lately I've seen huge improvements on each of my races. I know that at some point those will level out, but to see the progress each time is really rewarding!

I wasn't super athletic growing up. I finally joined the rugby team my senior year in college and loved it, but the running was hard. I tore my achilles and when discussing recovery plans, I remember the sports ortho essentially saying it didn't matter much because I'd never be a runner. The irony of that is amusing to me now!

FFP: With so many races to choose from, why did you pick these events?
Faye:  After finishing my last half in August 2015, I decided I was ready to commit to a full marathon. A friend of mine was also ready to look for a full. …. When I looked at the Madison Marathon again and started looking at The Conquer the Capital Challenge, we decided why not go all in and sign up for the whole thing!

FFP: Can you tell us what it has been like to train/prepare for the event?
Faye: Training so far has been surprising. I've realized that on my days that I "just want to go for a run" it's almost "easy" for me to hit 6-7 miles for fun. I don't think I would have ever anticipated that this would be the case!

Knowing I have to pull back on other fun, social workouts to hit my training runs and not be overly exhausted is something I am working on and I know it'll get harder as the time commitment for marathon training increases for November.

FFP: What will it mean to you to participate in the May race?
Faye: I think the May races will be a test in self-restraint. In order to do my best on the half, I know I will need to keep myself from going all out on the 10K the night before. I am also recovering from a knee injury at a little over a month out from the races so keeping balance and being smart is important!

FFP: Is there anything else you would like to share about your experience?
Faye:  If people can take anything from my story, I hope it is that inspiration to reach their goals too. Be stronger than your excuses - you do not need to be an all-star athlete or subject matter expert to conquer huge goals. When you truly make up your mind and commit to a goal - weight loss, physical fitness, running, or anything for that matter it's possible. There are always bumps, pauses, or plateaus but don't quit!

This article is part of a series featuring athletes and others who are participating in a Madison Marathon event in 2016. Focal Flame Photography is honored to serve as official photographers for the Madison Marathon. All runners will receive free FocalShare™ digital race photos courtesy of the event organizers. The Spring Madison Marathon events will occur on May 28 and 29, 2016 on the streets of Wisconsin's capital city.  For more information or to register, visit Madison Marathon.

- by Suellen Adams

Madison Marathon Profile: Paul Gill and Abby Evans - Love on the Run

Photo by Kathy Krohn-Gill

Meet Paul Gill and Abby Evans. Paul and Abby met and got to know each other through running, so it is only fitting that when they run the Madison Half Marathon on May 29, 2016, it will be a week before their June 4 wedding. We caught up with them briefly to learn more about how running has influenced their lives together, and what the Madison Marathon events mean to them.

Focal Flame Photography (FFP): How many Madison Marathon events have you done?
Paul: Abby and I did our first marathon ever during the Madison Marathon of 2010. It was so hot that the marathon was cancelled about three-quarters of the way through but we both stuck it out. We also did the half on a hot event day in 2012.

Paul in the 2015 Lake Monona 20K. Photo (c) 2015 Focal Flame Photography | Credit: Steve Gotter on behalf of Focal Flame Photography

FFP: Have you participated in other similar events?
Paul: I’ve done the Monona 20K a few times and the inaugural Wausau Marathon back in 2012.

Abby: I have run 2 half marathons, one Madison Marathon Half, the Rock and Sole in Milwaukee, and one full Madison Marathon.  I have also done Crazy Legs for several years!

FFP: What does running and participating in events, such as the Madison Half Marathon mean to you?
Paul and Abby: For us, it’s a challenge unlike anything else we deal with on a regular basis in school or at work. But the best part is that we can face the challenge and train with friends. Running has always been a stress reliever for us, and I think its fair to say we are both addicted (in a healthy way, we promise). Withdrawal from running is a real-thing! It’s our chance to get outside of the building, into open air (yes, even when its in the single digits) and let our minds wander wherever. And we always feel better than when we started, we can honestly say I’ve never regretted completing a run. Participating in various events and going for runs is also something we can do as a couple and challenge each other to do our best. It is a great way to spend time together as well. 

FFP:  With so many races to choose from, why this one?
Paul: Abby grew up in Madison and went here for undergrad and I’ve been in school here for 9 years. We leave for Milwaukee in a few months and wanted to do as many Madison focused things as we could. It also helps that we’re getting married up on the square at the Madison Concourse Hotel on the weekend following the race on June 4, 2016. :-)

FFP: Can you tell us what it has been like to train/prepare for the event? Have you prepared as a couple? What was that like?
Paul: Abby and I have been living in different cities for the last 4 years while we finish school.  I will be graduating from UW-Madison 2 weeks before the event with a medical degree and Abby will be graduating from UW-Milwaukee one week before the event with a Doctorate degree in physical therapy. When we’re apart, telling the other person how much we ran that day almost always leads our nightly FaceTime conversation. It’s a healthy competition. Occasionally, if we’re lucky and running at the same time in different places, we’ll try and call each other while on our runs. However, when we’re together, we’ll always set our schedules around a time where we can run together. We do a lot of life-planning on our runs, especially lately with the wedding coming up. I’d say over 50% of our wedding has been planned while out running. We also just added a black lab puppy into our family so excited to begin running with him as well!

FFP: What will it mean to you to participate in the May race?
Paul and Abby: … it will be the culmination of all the miles we’ve put in over the years in Madison. The course goes down many of our favorite running routes and so it will, in some ways, be like a nostalgic farewell tour of Madison (for the time being anyways…)

FFP: Is there anything else you would like to share about your experience?
Paul: Running is how Abby and I got to know each other. We were just two people in a class who, along with a few others, just wanted to go for runs together. Running helped us become great friends. And from that, the rest of it is history.

This article is part of a series featuring athletes or behind-the-scenes staff who are involved in a Madison Marathon event in 2016. Focal Flame Photography is honored to serve as official photographers for the Madison Marathon. All runners will receive free FocalShare™ digital race photos courtesy of the event organizers. The Spring Madison Marathon events will occur on May 28 and 29, 2016 on the streets of Wisconsin's capitol city.  For more information or to register, visit Madison Marathon.

- by Suellen Adams

FocalShare Race Photos: There’s an App for That

Whether you’re running your first 5K, are a seasoned triathlete, or have been training for a multi-day charity bike ride for months, every race you do is a story. And that story is illustrated by your race photo. Sometimes it’s the drama of dedicating ALL of your energy to the course. Sometimes it’s the sheer triumph of finishing. Often it’s a commemoration of the freedom that comes from getting out there and living life to the fullest. In the end, is there anything better than sharing that story with your friends, family, and loved ones so they can experience the joy of race day?

That’s why we offer FocalShare™ free digital race photos, which are provided by many of the event clients we serve. FocalShare events include free digital downloads of your photos. As photographers, we view your ability to easily access and share your photos as critical. So for the past eight months, we’ve been working on a brand-new solution: the FocalShare™ iOS app. 

“A large proportion of participants in races we serve are accessing their FocalShare photos on iOS devices,” says Clint Thayer, co-founder of Focal Flame Photography. “Developing an app to empower racers to easily find and share their images right from their devices made sense to us, both as technophiles and photographers. We’re incredibly excited to offer the FocalShare app.” 

To install the app, click here or search the App Store on your device for Focal Flame or FocalShare. The app is free; just tap to download. 

Once you install the app, you’ll be able to access photos from recent FocalShare events. Click on individual galleries to explore, or enter your bib number to find your photos. 

After you find your photo, click on the “download” icon (which looks like a box with an arrow pointing upward) at the top right of the screen to view options for using your FocalShare photo. If you have the Facebook or Twitter app installed on your device, you can choose to share to those platforms with a single click. Otherwise you can choose to send your FocalShare image as a text message, in an email, save it to your device, and more. 

Perhaps you want to search for all photos of yourself, but you’ve forgotten your bib number. Not a problem: if you find one image of yourself in an event gallery, when you select that image, you’ll see “Search for bib XXXX” at the bottom of the image. The app is smart enough to detect all bibs numbers in a photo. Click the text to conduct a search for all images from the gallery with the same bib number.

What if you want to select and share multiple images? Also not a problem: in the gallery of interest, click “Select” on the upper right corner, then tap each photo you want to share. (When they’re selected, you’ll see a blue check mark next to the image.) Then tap on the “download” icon on the upper left corner of the screen to proceed. 

The FocalShare app was developed by a fellow racer, Glenda Adams of Maverick Software. “As an iOS app developer, I was intrigued by the technological possibilities of how FocalShare race photos could be used. As a runner myself, I knew how helpful it would be to have one-click access to my photos so I could show them to friends and family. Working on this app was both intellectually fulfilling, and really meaningful to me as a runner. I hope you enjoy it!” 

Additional resources:
FAQs about the FocalShare™ iOS App
Description – FocalShare™ iOS App

Madison Marathon: A Race Story Rendered in Metal

This photo from the 2014 Fall Madison Marathon was used to create the 2015 finisher's medal. © 2014 Focal Flame Photography | Credit: Clint Thayer

Marathon training is a surreal journey into oneself, with a defined endpoint. 

After months of straining sinews, after countless hours flying across pavement (and countless more hours that did not resemble flight but a sensation unmistakably earthbound), after discovering that searing lungs and budding blisters have become a daily and normal occurrence, and after reaching the unsurpassed peace that occurs when all mental chatter is replaced by footfall after footfall, there is the finish line. 

And after the finish line, there is the medal.

For many runners the weight of a race medal is measured not in ounces, but in fortitude. It is a talisman that is earned, not given. And it can hold tremendous significance, representing a full range of experiences from elation for the sheer joy of good health to dark moments of self-doubt.   

Explaining the significance of race medals, Columbus, Ohio runner Chris Zawodniak says, “They are a reflection of the serious commitment that running a marathon involves. It's a great feeling to get that medal and hear congratulations after crossing the finish line.” 

Colleen Deatsman of Mason, Michigan displays dozens of finisher medals in her home next to signs reminding her to “Live, Love, Laugh, and Move.” Through long-distance running, she says, “I’ve learned to not only survive, but thrive, with fibromyalgia for over 25 years.” 

Cross Plains, Wisconsin athlete Debra Vaughan says, “My medals are hung on the wall on our bedroom. They remind me of where I have been, what I have accomplished, and what I can do. They act as a mental photo album because each one has a story.”   

Always Advancing, a finisher medal sculpting company, converted the image to a medal design. 

But what happens when the finisher’s medal actually is a “photo album”? For the 2015 Fall Madison Marathon, it is both. This year’s race medal is a sculpted version of an actual photograph taken at the 2014 Madison Marathon. 

The original image, captured by Focal Flame photographer and founder Clint Thayer, shows a group of runners in profile against the Wisconsin State Capitol. A runner in the foreground is suspended in mid-air just prior to footfall. Several athletes wear caps to protect against the dawn’s chill, even though all are clad in shorts. A tree at upper right is decked in copper-hued leaves. 

Step 2: 3-dimensional features are added to the medal. Photo courtesy Always Advancing

Madison Marathon race organizers felt that the image exemplified essential elements of the event: the season, the supportive crowd lining the fence, the elegant formal architecture of the Capitol, and the exuberance of runners. 

So they worked with Morrisville, Pennsylvania-based company Always Advancing, which rendered it as a 3-dimensional sculpted medallion with enamel accents. The manufacturing process allowed metalworkers to create a bas relief in miniature, adding depth and dimension to the image and then refining the sculpture. 

The authenticity of the medal reflects the down-to-earth nature of the Madison Marathon itself. The “hardware” is a reflection of reality, and a piece of Madison that each runner can actually hold in their hands after they cross the finish line. 

Step 3: Sculpting creates a bas relief version of the image. Photo courtesy Always Advancing.

“To think that one of our images has been immortalized in metal and will be placed on the shoulders of each Madison Marathon finisher is amazing,” said Thayer. “Our goal has always been to create images that would have lasting value in the world. Seeing this photograph  translated to sculpture is wonderful.” 

As race day approaches, the Focal Flame Photography team is gearing up to capture thousands more lasting moments throughout the course. We are filled with excited anticipation, and honored to witness the journey of thousands of runners. 

The final product awaits runners at the finish. Photo courtesy Madison Festivals Inc.

We’ll see you at the finish line.  

Focal Flame Photography is honored to serve as official photographers for the Madison Marathon. All runners will receive free FocalShare™ digital race photos courtesy of the event organizers. The Fall Madison Marathon events will occur on November 8, 2015 on the streets of Wisconsin's capitol city.  For more information or to register, visit Madison Marathon.

- by Robyn Perrin

Madison Marathon Profile: Lisa Helmuth

The Madison Marathon is the perfect event for Lisa Diane Helmuth (50) of Middleton, WI—it combines running and Madison, two things that have been part of some of the happiest and some of the saddest times of Lisa’s life. For Lisa, “there is nothing quite like the feeling of running in Madison”. 

Lisa Helmuth during the 2015 spring Madison Half Marathon. © 2015 Focal Flame Photography | Photo credit: Katie Richard

Lisa shared what makes the Madison Marathon so special for her, how running has helped her through some of the most challenging moments of her life, and what—or maybe more aptly who—keeps motivating her to succeed.

Focal Flame Photography (FFP): How many Madison Marathons have you run?  
Lisa Diane Helmuth (LDH): This is my third or fourth half-marathon Madison race.

FFP: How many total marathons or half marathons have you run?  
LDH: This will be my 7th half marathon…2016 will be my first full marathon!

FFP: Do you participate in other similar events? 
LDH: I usually sign up for at least one or two half marathons per summer and participate in as many fun runs as possible throughout the warmer weather. I pick races that have a positive impact on the world through fundraising or awareness for families / kids dealing with illness or hardship.

Some of my favorites are Battle of the Badges 5K (Middleton Police/Fire/EMS charity), Badger Children’s Cancer Network (5K) Superhero Run, Gilda’s Run (10K), Make-A-Wish Foundation (10K), and Middleton Good Neighborfest (5K).

I signed up for the Surf City Half Marathon in California in February to force myself to keep running in Wisconsin’s freezing winter this year! 

James Helmuth with father (Jeff) and older brother (Jack). Photo courtesy of Lisa Helmuth.

FFP: With so many races to choose from, why do you participate in the Madison Marathon? 
LDH: Madison is my home—it’s where I married, had children, lost two children (one miscarriage), and where my heart will always remain. I love the crazy artsy unique nature of the city and its neighborhoods, yet this place still retains a rural backdrop, clean air, a casual lifestyle amidst the excitement of a larger metropolitan area. The seat of our state government resides here…and I am grateful to work [to protect] our rivers, lakes, wetlands, springs, and wild places.
Editor’s Note: Lisa works for the Wisconsin Department of Natural Resources (DNR).

FFP: Do you do anything to make your races more meaningful? 
LDH: Preparing for long-distance races involves a special mindset—meditative introspection on what and why I’m about to embark on such a physically and mentally exhausting journey. I am not a fast runner; just very determined. Long distance races give me the mind-space that I need to feel deeply and completely about life.

A brilliant smile from James Helmuth, whose life ended far too soon due to adrenal cancer. To learn about the James Helmuth Memorial Trust, click here.  Photo courtesy of Lisa Helmuth.

FFP: Why is running so important to you?
LDH: I’ve been running since I was 12. Running has helped me through more personal challenges than I can name. Most recently, in 2012, my youngest son’s diagnosis with stage four adrenal cancer provided the impetus needed to return to long-distance running, which is where I feel my inner-self blossom, where I find peace, and where I can feel myself come alive. It is thinking about what running means to me, and what it gives me, that helps me prepare for my 2 to 3 hour “date” with a half marathon…and in 2016, the 4-6 hours for my first marathon. 

FFP: What do you want people to know about your son James and/or the James Helmuth Memorial Trust?
LDH: When we first created James’ Benefit Fund/Memorial Trust, which provides funds for academics and athletics for kids in need, it was to help make something good from such incredible tragedy. I now realize that perpetuating charitable activities through his fund not only helps others, but it helps our family keep James’ memory alive with us and with the community.  I have come to realize that one of my greatest fears is that one day no one will know of or remember our James. The quintessential struggle of humanity—the quest for immortality.

Through James’ Benefit Fund, we are definitely making a difference. If James can see us or “knows”, I want him to feel proud of his family. In the past three years, we have raised and funded nearly $20,000 in short and long-term projects, including relief efforts for families with children that are victims of fire, Music & Arts for All (which joins teenage musicians with homebound/facility-bound seniors through weekly music performances), funding of kids in need in athletics (football, basketball), and our holding our annual Basketball Buddies Skills Clinic, which pairs athletes in college and high school with middle school and primary grades for a 1 hour skills clinic! It’s wonderful! We had over 80 participants in each of the first two years of the event! The Middleton Basketball Club and Dane County Youth Football League have both been particularly helpful.

Lisa celebrates finishing the spring 2015 Madison Half Marathon. She also ran the Twilight 10K the evening beforehand, a combination called "Conquer the Capitol." © 2015 Focal Flame Photography | Photo credit: Shannon Lund

FFP: Are there any personal accomplishments you are particularly proud of?
LDH: This past summer I received my black belt in martial arts at Infinity Martial Arts in Middleton after 6 years of training. I had put off training for two years to care for my son, James, who died of adrenal cancer at the age of 10. During his year of treatment, I reacquainted myself with my lifelong friend, running. While I’d been running since I was 12 years old, after having kids I’d slowed down quite a bit. Now, at 50, I’m rededicating myself to health and fitness…in part to honor my sons, James and Jack. Receiving my black belt was a gift and an honor for James’ memory—and to show my wonderful 15-year-old son Jack to never give up. Just keep putting one foot in front of the other and eventually you will find your way.

FFP: Is there anything else about your journey as a runner that you would like to share?
LDH: Just that I keep going…I’m slower and older than when I was 12 (!) and don’t always feel great, but I can always count on running, my life-long friend, to be there when I need what it gives me. I will run until I can no longer run—I’ll be running until I’m done here on Earth.

This article is part of a series featuring athletes who are participating in a Madison Marathon event in 2015. Focal Flame Photography is honored to serve as official photographers for the Madison Marathon. All runners will receive free FocalShare™ digital race photos courtesy of the event organizers. The Fall Madison Marathon events will occur on November 8, 2015 on the streets of Wisconsin's capitol city.  For more information or to register, visit Madison Marathon.

- by Erin Patterson

Madison Marathon Profile: Stephanie Sprague

After a serious car accident in May 2015, doctors told Stephanie Sprague (25) of Dubuque, Iowa that she’d be in the hospital for the next four months, and even then things were unlikely to be “normal” for her. Remarkably, Stephanie beat those odds, leaving the hospital in just 4 weeks and making a full recovery. In fact, Stephanie has gone beyond just recovering—she will be ready to run her first Madison Marathon this November.

Focal Flame Photography, the official photographer for the 2015 Madison Marathon events, talked to Stephanie about her road to recovery what she learned along the way about her own incredible strength.

Stephanie with significant other, Bryan. Stephanie shared, "He has been a huge supporter through this whole process and my stronger half when I felt too weak to be able to make it through some days." Photo credit: Dale Sprague

Focal Flame Photography (FFP): How many Madison Marathons have you run?
Stephanie Sprague (SS): This will be the 1st one!

FFP: How many total marathons or half marathons have you run? 
SS: Two.

FFP: Have you participated in other similar events? 
SS: Yes, a few of my favorites are the Dominate Dubuque Series, the Heritage Trail Race, the Benefit Classic, the Grandview Gallop, and the Turkey Trot.

FFP: Are there any personal accomplishments you are particularly proud of? 
SS: Simply being here and being able to run.

FFP: What does running and participating in events such as the Madison Marathon mean to you? 
SS: This past year has taught me to not take anything for granted. I was by no means an avid runner previously, but being able to push through life’s obstacles and strive to become an even better runner than I was before is a gift in itself. Not only is the Madison Marathon a gift for me, I will be running it with my father who has had his own life struggles and just started running at the age of 53.

FFP: With so many races to choose from, why did you pick the Madison Marathon? 
SS: Timing is the most important thing in my recovery right now. The Madison Marathon is just over 5 months from the day of my accident. Doctors told me that I would be in the hospital for at least 3 months and may not have my “normal” life back. The fact that I am able to participate in this year’s Madison Marathon is a miracle.

The seriousness of Stephanie's vehicular collision is apparent. This is her vehicle. Photo credit: Dale Sprague

FFP: Can you tell us what it has been like to train/prepare for a marathon after recovering from the accident?  
SS: Memorial Day weekend I went off a gravel country road and rolled my vehicle several times. I was unconscious and trapped in my vehicle for over 3 hours before someone noticed my vehicle and called for help. I remember waking up in the hospital 4 days later. Miraculously, I did not suffer a single broken bone. I had some severe internal injuries, but nothing that would be life threatening. After the doctors initially said I would be in the hospital for at least 3 months, I was discharged after 4 weeks thanks to my health and physical shape prior to my accident. I had been running and doing Farrell’s kickboxing regularly prior to my accident. I can give huge thanks to the impact running had on my physical health, which led to a much faster recovery! One of my more crucial injuries was my right side abdominal wall was detached from my spine and was essentially torn to shreds from my seat belt. During training, this has been the hardest obstacle. You really don't realize how much you use your core muscles until they have been compromised. I have had to make sure I have had very low impact training on top of doing a lot of core muscle strength training with a stability ball.

Despite all odds, Stephanie pursued a full recovery with an infectiously positive attitude that she's carrying with her toward the Madison Marathon finish line. Photo credit: Dale Sprague

FFP: What will it mean to participate in November's race?  
SS: It will mean that anything is possible if you put your mind and heart to it. I also would like to emphasize that being in good physical health prior to my accident has helped made this race that much more possible.

FFP: Is there anything else you’d like to share about your experience?
SS: Just to maintain good health, as you never know when it may help save your life.

This article is part of a series featuring athletes who are participating in a Madison Marathon event in 2015. Focal Flame Photography is honored to serve as official photographers for the Madison Marathon. All runners will receive free FocalShare™ digital race photos courtesy of the event organizers. The Fall Madison Marathon events will occur on November 8, 2015 on the streets of Wisconsin's capitol city.  For more information or to register, visit Madison Marathon.

Madison Marathon Profile: Carolyn Moore

Carolyn (right) runs as a sighted guide in partnership with Maria (left), who is visually impaired. Photo credit: Steve Moore

Carolyn Moore (49) of Grayslake, IL is a seasoned marathon runner who will be running the Madison Marathon for the first time this November. When Carolyn crosses the finish line on the capitol square, she won’t be alone—her running partner, a visually impaired athlete, will accompany her.

Focal Flame Photography, the official photographer for the 2015 Madison Marathon events, talked to Carolyn about providing “eyes” to a blind runner.
 

Focal Flame Photography (FFP): How many Madison Marathons have you run?
Carolyn Moore (CM): This will be my first Madison Marathon.

FFP: How many total marathons or half marathons have you run?
CM: I have run 34 marathons.

FFP: Do you participate in other similar events?
CM: [I'm] primarily a marathon runner, but I also run half marathons and the occasional 5K.

FFP: Are there any personal accomplishments you would like to mention?
CM: My personal best marathon time is 3 hours and 30 minutes.
 

Carolyn looks forward to competing in her first-ever Madison Marathon on November 8, running as a guide alongside her running partner. Photo credit: Adam Kissinger

FFP: Why did you decide to participate in the Madison Marathon?
CM: I chose the Madison Marathon because of its reputation of being a beautiful, scenic course.  I am also hoping for cooler temps in early November.

FFP: What would you tell other racers about running a marathon?
CM: Enjoy the journey; take in the scenery and the sights and sounds of race day.

FFP: Can you tell us about your experience running as a guide for a visually impaired athlete?
CM: I have been guiding a blind athlete for just over a year. We met at a local adult track club through a mutual friend/guide. We usually run 2-3 times a week and we have done a variety of races from 5Ks to the Boston Marathon. I enjoy sharing my love of running with the blind athlete that I guide. As a mom, I understand the importance of a little "me" time and I am happy that I can provide her with an opportunity to run outside.
Editor’s Note: Achilles International is a nonprofit organization dedicated to providing athletes with disabilities, including visually impaired athletes, with a community of support. Runners who are interested in serving as a sighted guide or who are interested in partnering with a guide can search for local Achilles International chapters here. 

FFP: Having run over 30 marathons, what have you learned on your journey as a runner?
CM: About 10 years ago after a back injury ended my running season in an instant, I learned to never take my ability to run for granted. My experience as a guide for a blind athlete has also taught me to appreciate my ability to run as not everyone has the freedom to put on a pair of shoes and head out the door whenever they want.  

This article is part of a series featuring athletes who are participating in a Madison Marathon event in 2015. Focal Flame Photography is honored to serve as official photographers for the Madison Marathon. All runners will receive free FocalShare™ digital race photos courtesy of the event organizers. The Fall Madison Marathon events will occur on November 8, 2015 on the streets of Wisconsin's capitol city.  For more information or to register, visit Madison Marathon.

- by Erin Patterson